How to Create a Neighbourhood Mail Campaign

Launching a Neighbourhood Mail campaign is an effective way to connect with your local community. Here’s a step-by-step guide to creating your own Neighbourhood Mail campaign.

1. Go to Your Dashboard After Logging In and Click “Build a Custom Campaign”

After logging into your account, head to the dashboard, where you can manage all your marketing activities. Click on the “Build a Custom Campaign” option to start setting up your Neighbourhood Mail campaign.

2. Give Your Campaign a Title

Begin by giving your campaign a unique and descriptive title. This will help you keep track of it, especially if you’re running multiple campaigns simultaneously.

3. Select the Neighbourhood Mail Format

Next, choose the “Neighbourhood Mail” format. This ensures that your campaign is designed to target specific local areas effectively.

4. Choose an Induction Date (Date the Campaign Material Is Sent to Canada Post)

Select the induction date, which is the date your campaign materials will be sent to Canada Post. This is an essential step in scheduling your campaign for timely delivery.

5. Choose an Audience or Build One and Input the Size of Your Campaign

If you already have a pre-built audience, select it here. Otherwise, you can build a new audience tailored to your campaign goals. Make sure to input the size of your campaign, which determines how many households you’ll reach.

6. Select the Frequency and the Format of Mail Size to Use

Decide on how often you want your mail to be sent out and choose the mail size format that best fits your message. The frequency and size will affect your campaign’s reach and impact.

7. Submit Your Design, Select a Template, or Request a Custom Design by the PostNow Team

At this stage, you can submit your own design, choose from available templates, or request a custom design from the PostNow Team. A well-designed mail piece is crucial for capturing attention and driving action.

8. Add Any Notes as Required About Your Campaign in the Section Provided

If there are any specific instructions or details you need to communicate about your campaign, add them in the notes section provided. This ensures that all aspects of your campaign are executed according to your vision.

9. Agree to Terms and Click “Generate Campaign & Checkout” to Complete Your Campaign

Before finalizing, review and agree to the terms and conditions. Once everything is set, click “Generate Campaign & Checkout” to move to the next step.

10. Go to the Checkout Page and Fill in the Information to Finish the Order

On the checkout page, fill in all the necessary information to complete your order. This includes payment details and final confirmation of your campaign setup.

11. You Can Leave Comments as the Order Gets Updated and Keep Track of the Progress

As your order progresses, you can leave comments and keep track of updates. This feature allows you to stay informed about the status of your campaign.

• Upload Files: You can also upload any additional files needed for your campaign or make edits if required.
• Include a QR Code: It’s highly recommended to include a QR code in your design. If you don’t already have one, the PostNow Team can help you create one.

Conclusion

Creating a Neighbourhood Mail campaign is a straightforward process that can yield powerful results when done right. By following these steps, you can ensure that your campaign is well-targeted, visually appealing, and delivered on time. Ready to engage with your local audience? Start building your Neighbourhood Mail campaign today!