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What is the NCOA database?

NCOA stands for National Change of Address and is a special database that has the most up-to-date address info for people across Canada. We use this to check audience lists provided to us to ensure that addresses are correct and that people still live in the locations you are providing. This also removes people that may be deceased or moved out of your trade area.

We use this to remove bad names & addresses or to correct poorly formatted addresses to ensure delivery.

More FAQ Archives

What file formats are accepted for uploaded designs?

  • Accepted formats include high-resolution PDF, JPEG, and PNG files.
  • Ensure files meet resolution and bleed specifications as outlined in Artwork Specifications.

What factors affect the total price of a campaign?

  • Mail type (Personalized, Neighbourhood, etc.).
  • Print and design costs.
  • Volume of mail pieces.
  • Delivery location and targeting complexity.
  • Refer to Direct Mail Costs for more information.

Who can I send to with PostNow?

You can send direct mail campaigns to essentially any household or business address in Canada. Since we have access to all the addresses that Canada Post can deliver to, the only people that can not be targeted are those that have added themselves to the “Do Not Mail” list for Canada Post.

You can target by individuals (with your own data only), or you can target by full postal code (ie. T6B 2M2) or by Neighbourhood Walk (average 300-500 households).

Can I upload my own print ready design files?

Yes! If you already have a direct mail campaign design done, we will print it for you after you upload and complete your campaign order. Files should be packaged as print-ready PDFs or you can upload your AI, PSD, INDD, or other design format directly. Max file-size upload is 64MB.

If there are any issues with the print files, we will help you correct them or provide specific file specifications to you and your designer.

Can I request a custom design, and how long does it take?

Yes, PostNow offers in-house graphic design services. Turnaround time typically ranges from 2-5 business days, depending on complexity.

What information do I need to have ready before starting my campaign?

  • Campaign objectives and goals.
  • Budget considerations.
  • Design assets or ideas.
  • Target audience details.
  • Preferred delivery dates.
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