What is the NCOA database?

NCOA stands for National Change of Address and is a special database that has the most up-to-date address info for people across Canada. We use this to check audience lists provided to us to ensure that addresses are correct and that people still live in the locations you are providing. This also removes people that may be deceased or moved out of your trade area.

We use this to remove bad names & addresses or to correct poorly formatted addresses to ensure delivery.

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Can PostNow work with pre-printed mailers or help with special items like calendars or magnets?

PostNow does not accept pre-printed mail pieces* for mailing services. However, there are companies that specialize in handling pre-printed items, such as One To One Mailing in Edmonton or other direct mail houses across Canada. Visit One To One Mailing for more information.

If you’ve already printed your mailers, the fees for preparing and mailing them will depend on the direct mail company you choose to work with. These costs can vary based on factors like the type of material and project scope. For a list of options, check out the Canada Post Partner Directory.

For DIY enthusiasts, Canada Post’s online tools, such as Precision Targeter, can help you plan and execute a direct mail campaign. These tools allow you to target specific neighborhoods, demographics, and more.

*When it comes to special items like calendars, magnets, or other unique materials, PostNow evaluates these projects on a case-by-case basis. Contact us to discuss the specifics of your project.

How do I use Canada Post’s Precision Targeter with PostNow?

Precision Targeter is integrated with PostNow. Input your desired audience criteria, and the tool will suggest optimal routes or postal codes.
More details are available on Canada Post’s Precision Targeter.

What is the induction date?

The induction date is the date that PostNow delivers your campaign to a Canada Post sorting facility. After we induct your campaign, the delivery time to your audience will depend on the Canada Post Smartmail Marketing delivery standards.

Please contact us for information on delivery standards for your specific mail type and location.

What factors affect the total price of a campaign?

Mail type (Personalized, Neighbourhood, etc.).
Print and design costs.
Volume of mail pieces.
Delivery location and targeting complexity.
Refer to Direct Mail Costs for more information.

I need help with my order. How can I reach your team?

To get help with your order from PostNow, you can contact their team via email at contact@postnow.ca or by calling 1-866-482-2412. Their office support hours are Monday to Friday from 7 AM to 5 PM MST. Alternatively, you can use their live chat feature to get a quicker response. For more details, visit their Contact Us page.

What is the difference between Neighbourhood Mail and Postal Code Targeting?

Neighbourhood Mail: Reaches all households in a postal route or area.
Postal Code Targeting: Allows for more precise targeting based on demographics within specific postal codes.