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FAQ Category: Campaign Builder

Here are the all frequently asked questions regarding Scheduling & Delivery.

Can I schedule campaigns to launch on multiple dates?

  • Yes, you can set up multiple delivery dates during the scheduling phase for staggered campaigns.

What is the typical turnaround time for campaigns to be printed and delivered?

  • Turnaround times vary but generally range from 7-14 business days from order confirmation to delivery.

How do I choose a delivery date for my campaign?

  • In the scheduling step of the campaign builder, select an available delivery date. Ensure you account for processing time.

Are there any discounts for larger campaigns?

Yes, bulk orders typically receive lower per-unit pricing. Contact customer support for specific rates on large campaigns.

What factors affect the total price of a campaign?

  • Mail type (Personalized, Neighbourhood, etc.).
  • Print and design costs.
  • Volume of mail pieces.
  • Delivery location and targeting complexity.
  • Refer to Direct Mail Costs for more information.

How can I estimate the cost of my direct mail campaign?

Use the Campaign Cost Calculator to input the number of households and desired mail type for an instant quote.

Can I save or reuse audience lists for future campaigns?

  • Yes, you can save audience selections as templates for future use, streamlining recurring campaigns.

How do I use Canada Post’s Precision Targeter with PostNow?

  • Precision Targeter is integrated with PostNow. Input your desired audience criteria, and the tool will suggest optimal routes or postal codes.
  • More details are available on Canada Post’s Precision Targeter.

What is the difference between Neighbourhood Mail and Postal Code Targeting?

  • Neighbourhood Mail: Reaches all households in a postal route or area.
  • Postal Code Targeting: Allows for more precise targeting based on demographics within specific postal codes.

How do I select the audience for my campaign?

  • Utilize the Audience Manager to define demographics such as age, income, or interests.
  • Alternatively, use Postal Code Targeting to specify geographic areas.

What file formats are accepted for uploaded designs?

  • Accepted formats include high-resolution PDF, JPEG, and PNG files.
  • Ensure files meet resolution and bleed specifications as outlined in Artwork Specifications.

Can I request a custom design, and how long does it take?

Yes, PostNow offers in-house graphic design services. Turnaround time typically ranges from 2-5 business days, depending on complexity.

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