This ultimate guide to direct mail marketing for small business owners includes all the information you need to run a successful PostNow direct mail marketing campaign....
Step 1: Design your mail items for machine processing Find all the information you need to create machineable mail in the Machineable Mail Guide. You can speed up the design process and further reduce your risk of...
Let’s Make It Simple: Your Guide to the Canada Post Precision Targeter If you are stuck trying to get a campaign out the door, navigating the Canada Post Precision Targeter can feel like an incredibly frustra...
Using QR codes on direct mail and on-site can help you create engaging and influential marketing campaigns. Here's how to enhance your marketing materials with the help of QR codes....
Dave Mack, the author of this article, is the VP of Omni-Channel Retail at SCI and is responsible for the vertical business development. Before joining SCI, he successfully led e-merchandising, sales and operatio...