How does PostNow work?

You can use our Neighbour Mail Audience Builder to target select neighbourhoods. Here’s a short 2-minute demo on how to target a neighbourhood, including adding demographic filters.

Note you only need to outline the area you want to target. We will use the Precision Targeter tool to find your campaign’s matching neighbourhoods and households.

The induction date is the date that PostNow delivers your campaign to a Canada Post sorting facility. After we induct your campaign, the delivery time to your audience will depend on the Canada Post Smartmail Marketing delivery standards.

Please contact us for information on delivery standards for your specific mail type and location.

• Yes, you can save audience selections as templates for future use, streamlining recurring campaigns.

From order to delivery can be as quick as eight business days for a Neighbourhood Mail campaign. 

Once your campaign is inducted to a Canada Post facility, you can expect your campaign to be delivered based on the current Smartmail Marketing delivery standards. This information is found on pages 3-5 here – Canada Post Smartmail Marketing Delivery Standards.

Due to the complexity of determining when your campaign can reach homes, please feel free to contact our team for more details on your particular campaign.

• Accepted formats include high-resolution PDF, JPEG, and PNG files.
• Ensure files meet resolution and bleed specifications as outlined in Artwork Specifications.

• Utilize the Audience Manager to define demographics such as age, income, or interests.
• Alternatively, use Postal Code Targeting to specify geographic areas.